Advanced competitive strategy focuses on strategic leadership as an integrator in the organisation. Strategic leadership in an organisation shapes its long term direction and has a view of the ﬁrm that transcends across functional departments, value chain activities, products and markets. It must ensure that all these diﬀerent pieces of the jigsaw puzzle work coherently and harmoniously within the organisation. Strategic leadership of the ﬁrm is about the collective eﬀorts of the top management team.
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